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Jessica White Photography

January 9, 2018


Photography has been such a fun journey for me.  I started my little business as a creative outlet, selling fine art floral prints along the coastline in California.  I never even dreamed of photographing people until one day a neighbor asked me to shoot portraits of her two year old.  I was hesitant because, well let’s face it, flowers are MUCH easier to photograph than two year olds!  I wanted to try my hand at it though and lucky for me, she was the most well-behaved two year old I’ve ever met.  Since then, I’ve been shooting portraits, weddings and commercial work for over 10 years.  I don’t have a moment of regret for choosing to start a photography business.  It started out as a need for extra income.  Out of necessity.  This really pushed me to succeed.  Years later, it is no longer a need for our family as our circumstances have changed, but it is a need for my soul to continue to create.


Running a photography business has taught me so many things.  Confidence, how to work with clients, how to work hard and smart, how to market myself and create something out of nothing.  My business literally started with maybe $300 in my bank account, if that.  It has taught me to push past my fears and be willing to try new things, even if it scares me at first.  It has taught me to trust in the unknown and to know that there are AMAZING things on the other side of that trust, as you push forward on your journey.  


My specialty for the last 6 years has been wedding photography.  I have been published in local wedding magazines since 2013.  I am currently now teaching others about the art of wedding photography.


If I could give you any tips for starting out, I would say VISUALIZE your dream. Eat, sleep and drink it. Believe that it can be yours.  Once you have that in your core, then your every day actions start to manifest it, little by little.


Take the workshop or one on one mentoring route instead of paying for years of school to get a degree in photography.  Assist other photographers, intern, second shoot… real life experience is much more valuable than a college education when it comes to photography, in my opinion.


NETWORK NETWORK NETWORK.  Nothing will get you faster to your dream than who you know.  I’m not kidding.  Put yourself out there, ask a million questions, be gracious, be willing to contribute and give back, and put yourself in line with those who will get you to your goal.  It really is “who you know” that can expedite your dreams.

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